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Google Updates Discover With Follow Feature, Social Posts and YouTube Shorts

Social content begins rolling out in the coming weeks after today's launch of the Follow option.

Overview

  • Signed-in users can follow publishers and creators to see more from those sources in their Discover feed.
  • Tapping a publisher or creator opens a dedicated page to preview articles, YouTube videos and social posts before following.
  • Posts from X and Instagram plus YouTube Shorts will appear alongside articles, with more platforms to be added over time.
  • Discover remains algorithmically ordered, offering additional personalization without changing ranking mechanics.
  • The update builds on recent Search changes, including preferred news sources in Top Stories, which Google says help audiences connect with publishers and creators.