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Google Tightens Chrome Extension Rules on Affiliate Links

New policies aim to curb deceptive practices following allegations against PayPal's Honey extension.

  • Google has updated its Chrome Web Store policies, banning extensions from injecting affiliate links without providing a direct and transparent user benefit.
  • The changes follow accusations against PayPal's Honey extension, which was alleged to replace creators' affiliate links with its own without user consent.
  • Extensions are now required to disclose their affiliate practices clearly and ensure user action is involved before applying affiliate links or codes.
  • Violations include adding affiliate links without providing discounts, cashback, or other tangible benefits to users, as outlined by Google's new policy.
  • Developers have until June 10, 2025, to comply with the updated rules, or their extensions will be removed from the Chrome Web Store.
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