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Google Testing 'AI Mode' to Enhance Search Functionality

The reported feature would introduce a dedicated AI-driven interface within Google Search, offering conversational results and follow-up capabilities.

  • Google is reportedly developing a new 'AI Mode' for its search engine, which would provide a chatbot-like interface similar to its Gemini AI platform.
  • The AI Mode option is expected to appear alongside existing search tabs like 'All,' 'Images,' and 'Videos,' allowing users to toggle between standard and AI-driven search results.
  • Users will reportedly be able to ask follow-up questions in a conversational format, with AI-generated responses linked to their sources for added transparency.
  • App teardowns suggest the feature will include voice input capabilities and may integrate with Google's mobile and desktop platforms, though no official release timeline has been confirmed.
  • The move comes as Google faces increasing competition from OpenAI's ChatGPT Search, which recently expanded access to all users, further intensifying the AI search market rivalry.
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