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Google Teases Screenless Fitbit That Could Launch May 7

The device signals a shift to phone-first health tracking with Gemini coaching.

Overview

  • Fitbit’s official Instagram post showing “5.7.26” has prompted reports that Google could unveil the new wearable as soon as May 7.
  • The tracker is widely described as screenless and designed to stream all-day health data to the Fitbit app instead of showing stats on the wrist.
  • Reporting points to a possible $99 starting price and interchangeable bands in styles similar to the Pixel Watch lineup.
  • A separate teaser hints at updates to Fitbit’s Gemini-powered personal health coach, which has been in beta since last year.
  • Earlier leaks suggested a mid-May launch, so the new timing hints at an accelerated reveal and a stronger push into Whoop-style, subscription-focused wearables.