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Google Signs First ML-Focused Demand Response Deals With U.S. Utilities

Google will shift non-urgent machine learning workloads at select data centers to ease grid strain as part of its 24/7 carbon-free energy ambition.

Overview

  • On August 4, Google finalized deals with Indiana Michigan Power and the Tennessee Valley Authority to reduce AI data center power draw during peak demand periods.
  • These agreements represent the first time Google’s demand response programs have explicitly targeted machine learning workloads at its data centers.
  • Indiana Michigan Power filed a joint contract with Google at the Indiana Utilities Regulatory Commission on July 30 to support grid capacity with flexible ML compute adjustments.
  • The initiative extends a 2024 pilot with Omaha Public Power District, where Google cut ML power use in three grid events to test load-shifting capabilities.
  • As load flexibility remains nascent and limited to select sites, Google seeks broader regulatory approvals and partnerships to integrate demand response within its 24/7 carbon-free energy strategy.