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14h ago

Google Rolls Out Gemini 3 in Gmail as AI Shifts From Pilots to Daily Operations

Early evidence points to gradual labor effects despite forecasts of rapid expansion into customer service and marketing.

Las nueve carreras que pueden desaparecer en los próximos años, según la IA
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Confused man in a blue shirt is focused on his cell phone screen, appearing to read or type a message. He is standing in a casual posture, possibly outdoors.
El CES dio una probadita de los electrodomésticos del futuro.

Overview

  • Google began a limited U.S. rollout of Gemini 3 features in Gmail, including Help me write, AI-powered inbox search and summaries for Pro and Ultra subscribers, and a new AI Inbox view for selected testers.
  • The company says inbox content will not be used to train its models and describes a privacy engineering barrier to contain user data, though erroneous drafts and summaries remain a known risk users can review or disable.
  • An Oxford Economics report finds roughly 55,000 U.S. layoffs were attributed to AI in the first 11 months of 2025, about 4.5% of total cuts, and concludes job substitution will unfold gradually rather than as mass displacement.
  • A SAS study projects generative AI in 2026 will move from tactical content toward strategic marketing decisions such as pricing, segmentation and journey design, with technical skills, governance and ROI measurement as primary hurdles.
  • A Seed survey in Japan shows 44.2% of respondents shifting from traditional search to AI responses and 60.6% expressing trust in those answers, reinforcing zero-click behavior that undercuts SEO-driven traffic.