Overview

• Google is in advanced talks to acquire Canadian eye-tracking startup AdHawk Microsystems for $115 million, according to reports from anonymous sources.
• The deal includes a $15 million performance-based payment contingent on AdHawk meeting specific targets, with the acquisition expected to close this week if finalized.
• AdHawk specializes in low-power, camera-free eye-tracking technology that could enhance Google's augmented reality efforts, including its Android XR platform.
• The acquisition aligns with Google's broader push into smart glasses and mixed reality, following its earlier investments in AR hardware and software development.
• AdHawk's technology team is expected to join Google's Android XR division, which is working on next-generation headsets in partnership with Samsung and others.