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Google Previews Pixel 10 Launch With Apple-Targeted Teaser, Cuts Pixel 9a Prices

The ad locks in an August 20 unveiling in New York City.

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Google Pixel 9 Pro Fold angled view of back
Get the new Google Pixel 9a Android for $200 less than Apple's cheapest iPhone

Overview

  • Google confirmed its Made by Google event for August 20 and will unveil the Pixel 10, Pixel 10 Pro, Pixel 10 Pro XL, and Pixel 10 Pro Fold.
  • The “Soon” teaser video mocks Apple’s year-old Siri AI delays and underscores Google’s August 20 launch date.
  • Google dropped the Pixel 9a 128 GB model by $100 to $399 through August 17 to clear inventory ahead of its new flagship.
  • Leaks suggest the entry-level Pixel 10 will include a dedicated zoom lens while the Pro models run on the Tensor G5 chip for enhanced on-device AI.
  • Early renders and teaser footage show the Pixel 10 retaining its predecessor’s pill-shaped camera island and overall form factor.