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3mo ago

Google Opens Direct-to-Consumer Pixel Sales with Official Online Store in India

Google is using direct sales to strengthen its Pixel strategy in India ahead of planned retail outlets.

Google has also expanded its same-day repair capabilities at over 20 service centres across India, including three Google Exclusive Service Centres.
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The new Pixel 9 smart phone series is displayed at a Made by Google event in Mountain View, California, U.S. August 13, 2024. REUTERS/Manuel Orbegozo/File Photo
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Overview

  • Google’s official online store in India now lets customers buy Pixel smartphones, smartwatches, earbuds and accessories directly.
  • Launch promotions include no-cost EMI plans from HDFC Bank and other lenders, instant cashback on credit card EMIs, exchange bonuses and Google Store Credit.
  • More than 20 service centers now offer same-day repairs, backed by official warranty and round-the-clock customer support.
  • Pixel devices remain available through over 25 retail partners, including Croma, Reliance Digital and Vijay Sales, ensuring broad offline presence.
  • Google is finalizing locations for its first physical retail stores in India to mirror Apple’s approach, aiming to boost its premium market share.