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Google Mexico Names Sebastián Valverde Director General

He starts remotely from Miami on January 26, followed by an in-person transition to Mexico City.

Overview

  • Valverde succeeds Julian Coulter, who departed at the end of 2025 for global responsibilities, after an interim period led by Juan Vallejo.
  • The company frames the appointment as a push to accelerate growth, deepen client and institutional partnerships, and strengthen the local culture.
  • Valverde brings more than two decades in tech, including 15 years at Google, with leadership roles spanning Spanish-speaking Latin America and the Miami office.
  • His recent work focused on product localization, advertising solutions, and agency digital transformation across markets including Mexico, Argentina, Colombia, Chile, Peru, Central America, and the Caribbean.
  • An electronics engineer trained at ITBA in Argentina, he previously held roles at MetroRED, Telmex Argentina, and Grupo Clarín before joining Google in 2010.