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Google Launches $99 Screenless Fitbit Air as Fitbit App Rebrands to Google Health

The move signals Google’s pivot to AI-led health coaching over smartwatch features.

Overview

  • Google, which unveiled the Fitbit Air on Thursday, opened $99 preorders that are slated to ship May 26.
  • The screenless pebble tracks 24/7 heart rate, AFib alerts, SpO2, heart rate variability, and sleep stages with up to seven days of battery and a five‑minute fast charge for a day.
  • The Fitbit app will switch to Google Health starting May 19, and the Gemini‑powered Health Coach sits behind a $9.99 per month Google Health Premium plan with a three‑month trial included.
  • The tracker works with iOS and Android, pairs alongside a Pixel Watch in the Google Health app, and offers swappable bands including a Stephen Curry special edition.
  • The launch targets Whoop‑style recovery tracking and consolidates data in a single health hub that can pull from wearables and, in some markets, medical records.