Overview
- U.S. District Judge Leonie Brinkema ruled Google violated antitrust laws by monopolizing publisher ad servers and ad exchanges, harming competition and customers.
- The U.S. Department of Justice may seek structural remedies, including forcing Google to divest its Google Ad Manager suite.
- In the U.K., competition law expert Dr. Or Brook launched a £5 billion class action against Google, alleging inflated ad prices and exclusion of rivals through default agreements.
- The U.K.’s Competition and Markets Authority previously found Google held a 90% share of the search ad market, raising concerns about its dominance.
- Google has dismissed the lawsuits as speculative and vowed to defend itself, arguing its practices benefit consumers and advertisers.