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Google Debuts $249.99/Month AI Ultra Subscription in the U.S.

The premium plan offers early access to experimental tools, advanced AI models, and bundled services, with a 50% introductory discount for the first three months.

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© Gizmodo
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Overview

  • Google AI Ultra launched in the U.S. on May 20, 2025, as the company's highest-tier AI subscription plan, priced at $249.99 per month.
  • Subscribers gain access to advanced AI tools, including Gemini 2.5 Pro DeepThink, Veo 3, Flow, and the experimental Project Mariner prototype.
  • The plan includes bundled perks like YouTube Premium and 30 TB of storage across Google Photos, Drive, and Gmail.
  • A 50% discount is available for the first three months to U.S. subscribers, with plans to expand availability to other countries in the coming months.
  • Google AI Pro replaces the prior premium plan as part of the company's strategy to monetize AI and compete with offerings like OpenAI's ChatGPT Pro.