Overview
- Google unveiled the Pixel 11 family, Pixel Watch 5 and Pixel Tag at its Made by Google event on Wednesday and opened pre-orders with US ship windows around August 20.
- All Pixel 11 models run on the new Tensor G6 chip, which Google says boosts on-device AI processing and powers Gemini features such as agent-style assistants, improved speech-to-text, Magic Capture for extracting high-quality photos from video, and HiLight, a rear LED that signals Gemini activity and select notifications.
- Google moved the base storage tier to 256GB across the lineup and set US starting prices at $899 for Pixel 11, $1,099 for Pixel 11 Pro, $1,299 for Pixel 11 Pro XL, and $1,899 for Pixel 11 Pro Fold.
- Hardware changes are iterative but targeted: brighter, tougher displays (up to 3,600 nits on Pro models), redesigned sensors with higher-megapixel main and telephoto lenses, Pro Zoom up to 120x on Pro models, and claimed durability improvements for the Fold.
- The Pixel Watch 5 went on sale for pre-order with expanded health and safety monitoring, and the Pixel Tag was announced at $29 each with availability delayed until November, leaving analysts and buyers weighing whether the on-device Gemini experience and seven years of updates justify the higher prices.