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Google Accelerates Pixel Production Shift to India Amid US Tariff Pressures

Alphabet is fast-tracking plans to relocate Pixel smartphone manufacturing from Vietnam to India, scaling up production and exploring local component sourcing to mitigate rising US tariffs.

Overview

  • Alphabet is expediting its move of Pixel smartphone production to India, responding to proposed US tariffs of 46% on Vietnamese imports compared to 26% on Indian goods.
  • The company is in advanced talks with Indian manufacturers Dixon Technologies and Foxconn to increase production capacity for both domestic sales and US exports.
  • Current production in India stands at 43,000–45,000 units per month, with plans to scale up output to meet growing global demand.
  • Google is exploring local sourcing of components like fingerprint sensors, chargers, and batteries to deepen its supply chain in India and reduce reliance on imports.
  • This strategic shift aligns with India’s push to become a global electronics manufacturing hub and broader US-India trade initiatives aiming to double bilateral trade by 2030.