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Goodwin Says He Was Ready for Demons Exit, Cites Lost Purpose After 2021 Flag

The ex-Melbourne coach has shifted to Sydney's director of coaching and performance after writing down lessons from his tenure.

Overview

  • Speaking at the Victorian Chamber of Commerce and Industry Grand Final lunch, Simon Goodwin said time away since his August sacking let him reflect on shortcomings.
  • Goodwin identified a failure to redefine Melbourne’s purpose after the drought-breaking 2021 premiership as his key lesson.
  • He warned of the post-success "disease of me," describing how convenience, individual demands and slipping standards can erode performance.
  • Sharing the panel, former West Coast coach Adam Simpson said he felt relief in hindsight, voiced concern about his legacy and noted the club’s current struggles.
  • Goodwin, Simpson and Carlton captain Patrick Cripps tipped the Brisbane Lions to beat Geelong in Saturday’s grand final.