GOG Declines AI Ban After Banner Uproar, Pledges 'Human Judgment' in Future Use
The company rejects a blanket ban, promising tighter oversight after an AI-made sale banner drew criticism.
Overview
- In a Reddit AMA, managing director Maciej Gołębiewski said GOG will not make absolute statements on generative AI, describing it as one of many tools the company tests.
- Gołębiewski said GOG will change where AI is applied and stressed that adopting new technology will not bypass human judgment.
- Eurogamer sought clarification on the AMA comments, but GOG declined to elaborate beyond the public statements.
- A January sale banner was confirmed by a staff-identified forum user as fully AI-generated; store operators called it a work-in-progress that slipped through, and the employee later left GOG's Discord as the company asked for privacy.
- Community responses on r/gog demanded a categorical ban and some users vowed to avoid the store, while Gołębiewski has previously said AI could aid preservation in the future despite no current use.