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Gmail Launches Web-Based Subscription Manager Ahead of Mobile Rollout

It centralizes subscription emails into a frequency-sorted list with one-click unsubscribes to reduce inbox clutter.

The new Google logo is seen in this illustration taken May 13, 2025.
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Overview

  • The Manage subscriptions feature is now available on the web in select countries and will roll out to Android on July 14 and iOS on July 21 with full deployment expected within 15 days.
  • It presents active mailing lists sorted by the most frequent senders alongside a count of recent messages, giving users a clear view of email volume.
  • Users can unsubscribe from any list with a single click, prompting Gmail to send an unsubscribe request to the sender automatically.
  • The tool is accessible to personal Google account holders, Google Workspace customers, and Workspace Individual subscribers.
  • Gmail’s spam filters already block over 99.9% of malicious emails, and recent AI upgrades have reduced scam messages by 35%.