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GM to Reconfigure Orion Assembly for Escalade, Silverado and Sierra Production

GM is prioritizing gas-powered truck sales to rebuild profitability by leveraging tariffs to boost domestic output.

The GM logo is seen on the facade of the General Motors headquarters in Detroit, Michigan, U.S., March 16, 2021. REUTERS/Rebecca Cook/ File Photo
2025/02/14: Cadillac 2025 escalade IQ presented at the 2025 Canadian International AutoShow. (Photo by Anatoliy Cherkasov/Informa Plus Photo Agency/LightRocket via Getty Images)

Overview

  • Orion Assembly in Michigan will shift from electric vehicle output to manufacture Cadillac Escalade, Chevrolet Silverado and GMC Sierra pickups starting in early 2027.
  • This conversion is part of GM’s $4 billion investment in U.S. facilities announced in June to expand internal-combustion capacity.
  • The decision responds to sustained customer demand for gas-powered trucks and SUVs after slower-than-expected EV adoption.
  • GM reported $3.7 billion in EV losses in the first nine months of last year, highlighting profitability challenges in its electric vehicle lineup.
  • President Trump’s 25% tariffs on imported vehicles and parts have further incentivized GM to relocate more gas-vehicle production domestically.