Glen Powell's Smash Kitchen Debuts Organic Condiments at Walmart

The actor's new brand aims to disrupt the condiment market with affordable, clean-label products inspired by his Texas roots.

Smash Kitchen officially launched on April 2, 2025, offering eight organic condiments, including ketchup, mustard, mayonnaise, and BBQ sauce, exclusively at Walmart.
The brand features innovative flavors like Hot Honey Ketchup and Spicy Mayonnaise, challenging traditional condiment offerings.
Glen Powell cites his Texas upbringing and family traditions of making homemade sauces as the inspiration behind the brand.
The condiments are made with organic, clean-label ingredients such as cage-free eggs and organic tomatoes, avoiding artificial additives and high-fructose corn syrup.
Powell and his co-founders, Sean Kane and Sameer Mehta, have hinted at plans to expand beyond condiments to transform the pantry.