GivingTuesday Donations Rise Slightly to $3.1 Billion, But Fewer Donors Participate
Despite a slight increase in total donations, the number of donors decreased by 10%, raising concerns for the future of charitable giving.
- GivingTuesday, a major fundraising event, saw a slight increase in donations this year, with a total of $3.1 billion raised.
- Despite the increase in total donations, the number of donors decreased by 10% from the previous year.
- Nonprofit organizations and industry groups have warned that overall charitable giving has been down this year, following a drop in 2022.
- End-of-year giving, which accounts for about 30% of total grant dollars donated from donor-advised funds, may potentially boost the total donations for the year.
- The increase in the average donation on GivingTuesday is seen as a warning sign for the sector, indicating potential difficulties ahead.