Overview

• The co-designed collection spans Rainbows to Rangers, doubling Girlguiding’s century-old badge count to 72.
• Badge themes target mindfulness, self-care and civic engagement with titles such as “calm spaces,” “personal style,” “bee rescuer” and “protesting.”
• More than 20,000 girls submitted over 4,000 ideas and 11,000 tested prototypes in collaboration with partners like the Royal Horticultural Society and Bletchley Park.
• Legacy awards have been modernized under a gender-neutral framework, with “hostess” retitled “celebrations” to broaden accessibility.
• Some observers warn that the updated criteria lack the technical challenge of early badges that required skills like semaphore and Morse code.