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German Wine Industry Teeters Despite Strong 2025 Vintage

Officials propose EU tools, export drives to stem closures.

Overview

  • Bulk wine prices have plunged to about €0.30 per liter, leaving many wineries facing insolvency and some grapes likely to go unharvested this season.
  • Rhineland-Palatinate minister Daniela Schmitt warns iconic steep-slope vineyards are at risk and unveils a support package with more than €3 million annually for marketing and image campaigns.
  • State wine ministers plan a first joint meeting in the Rheingau in November to coordinate responses across all winegrowing regions.
  • The German Winegrowers' Association urges Berlin to implement the EU wine package, including a provisional planting stop, expanded promotion and replanting rules, with green harvests and distillation no longer treated as taboos.
  • VDP president Steffen Christmann calls for a tighter, internationally marketable profile with an export focus, as domestic market share for German wine fell to 41% in 2024 and new U.S. tariffs raise export costs.