German Petfluencer Awards Honor Top Cat Profiles on Social Media
The annual awards ceremony in Solingen recognized the most creative and engaging cat accounts, introducing a 'Newcomer of the Year' category.
- The 'Petfluencer of the Year' award went to the Instagram account '@liah_und_luna,' showcasing the lives of two special needs cats.
- This year's ceremony introduced a new category, 'Newcomer of the Year,' awarded to the '@lilly_lotti_cats' account from Vienna.
- The awards, first launched in 2019, are organized by a Düsseldorf-based agency and recognize excellence in pet-focused social media content.
- The event featured a thematic red carpet and an impressive ice sculpture of a cat, but live animals were not present to avoid stress.
- The awards are divided into several categories, with separate ceremonies for cats and dogs; the latter took place in September.