Overview

• The German pet industry generated over €7 billion in revenue in 2024, maintaining stability compared to the previous year.
• Cat food sales in stationary retail increased by 3.5%, reaching €2.3 billion and becoming a key growth driver for the sector.
• Dog food sales saw a slight decline in traditional retail channels, reflecting divergent trends within the pet food market.
• Spending on pet accessories dropped by 0.6%, with stationary retail sales in this segment totaling €1.1 billion.
• A representative survey revealed that German households housed approximately 34 million pets in 2024, with cats remaining the most popular at 15.9 million.