Overview
- BILD published a set of weekly, sign-by-sign horoscopes on Tuesday, August 25, 2026, that follow the usual love, work and fitness format while promoting AI tools for deeper personalization.
- BILD is explicitly pushing two AI features—a branded 'KI-Astrologin' called Cosma and a BILD-KI 'Hey_' tool—that the site says can calculate personal birth horoscopes and deliver tailored tips via its app.
- TAG24 continues to post free daily horoscopes for all twelve signs and is explicitly crediting Midjourney for generated images and Unsplash or stock photos for photography on its horoscope pages.
- Both publishers use short, sign-specific copy aimed at quick reader engagement and include prompts that encourage users to try app-based or paid personalized readings.
- This pattern reflects a broader industry move to blend routine lifestyle content with AI for creative assets and product conversion, raising questions about transparency, image sourcing, and how personal data is used for paid readings.