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4w ago

German Football Season Kicks Off With Fragmented Broadcast Rights and Stacked Subscriptions

Rights holders have divided Bundesliga, DFB-Pokal and Champions League games among Sky, DAZN, Amazon Prime Video and limited free-to-air slots to require multiple subscriptions.

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Kalenderbild, 2. Bundesliga: Eintracht Braunschweig
Kalenderbild, 2. Bundesliga: Karlsruher SC
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Overview

  • DAZN’s acquisition of the traditional Saturday 15:30 Bundesliga conference and all Sunday matches marks its first hold on the conference slot as the new season kicks off.
  • Sky has taken over the Friday 20:30 Bundesliga game, continues to broadcast most Saturday single fixtures and the full 2. Bundesliga schedule, and will air all 63 DFB-Pokal ties alongside ARD and ZDF’s 15 selected cup matches.
  • UEFA Champions League coverage is split with DAZN showing 186 matches plus a conference, Amazon Prime Video airing 17 top games and ZDF simulcasting the final.
  • RTL+ retains all Europa League and Conference League rights with select fixtures on RTL and Nitro, and Disney+ streams the Women’s Champions League alongside ZDF’s pick of matches.
  • Published consumer guides reveal bundled annual packages reaching €64.99 per month for Sky–DAZN combos and standalone subscriptions topping €44.99 for DAZN’s flexible plans.