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German Culture Ministry Unveils ‘Weimatar,’ First Minister Avatar for Official Messaging

Officials present the AI likeness as a controlled tool to shape communication in line with democratic values.

Overview

  • Staatsminister Wolfram Weimer introduced the Weimatar at the Chancellery with a public debut video released in multiple languages.
  • The plan sets dual uses: rapid statements on social platforms for external audiences and regularly updated training videos inside the culture ministry.
  • The launch video addresses specific topics in Mandarin, Dutch, Polish and French, including TikTok censorship, Ghent’s boycott dispute, GermanPolish ties and support for ARTE and Deutsche Welle against disinformation.
  • The government named Synthesia as the technical partner for producing the avatar and its video outputs.
  • The press office affirmed the debut’s propriety, while reporting describes the avatar as a controlled, non‑autonomous simulation and raises concerns about normalizing synthetic official communication.