Generation Beta: A New Cohort Faces a Future Shaped by AI and Uncertainty

Born from January 2025, Generation Beta is projected to grow up in an era defined by advanced digitalization, artificial intelligence, and declining birth rates.

Generation Beta, starting with children born in 2025, is expected to span until around 2040, following Generation Alpha and Generation Z.
Sociologists and demographers acknowledge that generational labels, while popular in marketing and media, are often arbitrary and not universally representative.
Experts predict that Generation Beta will face unprecedented challenges from AI-driven workplaces and a lack of historical job frameworks or mentors for emerging roles.
The pervasive influence of artificial intelligence is expected to complicate their lives, particularly in distinguishing trustworthy information from AI-generated content.
This generation is anticipated to be smaller due to declining birth rates, with significant societal implications for aging populations and workforce dynamics.