General Motors Ends Cruise Robotaxi Program, Shifts Focus to Consumer Self-Driving Tech
The automaker cites high costs, regulatory challenges, and competition as it exits the robotaxi market, leaving Tesla as the last U.S. automaker in the space.
- General Motors has decided to cease funding its Cruise robotaxi venture, citing prohibitive costs, regulatory hurdles, and increased competition from companies like Waymo and Tesla.
- Cruise faced setbacks after a high-profile 2023 accident in San Francisco, which led to a suspension of its operations and regulatory scrutiny from California authorities.
- GM plans to integrate Cruise's autonomous driving expertise into its consumer vehicles, focusing on enhancing its Super Cruise and other self-driving technologies.
- The decision is expected to save GM over $1 billion annually, with analysts noting potential benefits for shareholder returns and a shift to prioritizing profitability.
- Tesla remains the only U.S. automaker actively pursuing robotaxis, alongside tech competitors such as Waymo and Amazon's Zoox, with Tesla's service speculated to launch in 2025.
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