General Motors Delays Electric Vehicle Production Due to Profitability and Demand Concerns
GM's decision to scale back electric vehicle production comes amid a United Auto Worker's strike costing the automaker $200 million weekly in profit loss, a slow but steady rise in used EV sales, and plans to implement engineering efficiency improvements.
- General Motors (GM) has scaled back its electric vehicle production targets due to profitability concerns, a UAW strike costing $200 million weekly, and a slowdown in EV growth.
- Plans to build 400,000 electric vehicles by mid-2024 have been revised, with the changes designed to make vehicles less expensive and more profitable.
- Models affected by the delay include the Equinox EV, Silverado EV and GMC Sierra EV, signaling decreased demand for electric trucks while boosting GM's savings by $1.5 billion next year.
- GM's CEO, Mary Barra, linked the decision to profitability considerations, engineering efficiency improvements, and moderating the acceleration of EV production in North America to adjust to slower near-term growth in demand.
- Despite the adjustment in EV production targets, GM still plans to achieve an annual EV capacity of 1 million units in North America by the end of 2025, part of a $35 billion investment towards becoming all-electric by 2035.