Overview
- Geely Auto Group announced Friday that it has formed Geely Auto Canada, launched geely.ca and begun recruiting franchised dealers as it prepares to start selling Geely‑badged vehicles in 2027.
- The company has not named any models, set prices or revealed dealer locations for the launch and says it will publish product and availability details closer to commercial rollout.
- Canada removed a 100% tariff earlier this year and now allows 49,000 Chinese-made EVs a year at a 6.1% tariff, with import permits issued in two six‑month windows and unused slots rolled into the current allocation.
- Geely’s Canadian plan comes as other Chinese automakers such as BYD, Chery and reports about Dongfeng also press into Canada, and U.S. rules on Chinese connected‑vehicle technology continue to block many Chinese brands from entering the U.S.
- Geely is a large global automaker that sold about 3.02 million vehicles in 2025, including roughly 1.69 million electrified units, and its success in Canada will hinge on which models it brings, how it prices them and how quickly it can build reliable dealer service for buyers.