Overview
- At PAX East, Randy Pitchford said “real fans” would find a way to buy Borderlands 4 even if it costs $80, prompting accusations of elitism.
- Pitchford issued a detailed apology on social media, stating he never intended to pressure fans into paying more than they’re comfortable with.
- Players have review-bombed the entire Borderlands trilogy on Steam in protest of possible price hikes and publisher Take-Two’s updated EULA.
- Borderlands 4 is confirmed for a September 12, 2025 release on PS5, Xbox Series X/S and PC, with a later launch planned for Nintendo Switch 2.
- Neither Gearbox nor 2K Games has disclosed the final price, reflecting wider industry debates over rising AAA game costs.