Gareth Edwards Praises Generative AI and Draws Fan Backlash
His endorsement raises fresh questions about how a franchise built on practical effects might use AI in early design work.
Overview
- Gareth Edwards told The Hollywood Reporter at the AI on the Lot event on Saturday that generative AI is “a f**king genius at helping you” and predicted it could outperform some traditional CGI tools.
- He clarified that he views AI as a rapid ideation and iteration tool that can organize ideas and produce concept images but that it “has no taste” and should not replace human creative judgment.
- The comments produced a divided reaction online, with some fans accusing directors of endorsing automation and others arguing Edwards described limited pre‑production uses rather than finished visual effects.
- Universal Pictures has not announced any plan to use AI-generated dinosaurs and reports that Edwards is in talks to return as director remain unconfirmed by the studio.
- The episode highlights a wider industry split—some filmmakers use AI for storyboards while others voice resistance—and signals potential pressure on VFX crews and studio policy as studios decide how to apply AI tools.