Overview
- The limited drop goes live Friday at 9 a.m. ET on gap.com, in select Gap stores, and at Sandy Liang’s New York flagship, with global availability including the U.K., Japan, the Middle East, and Zalando.
- Gap cardholders receive app-only early access on Oct. 9, one day before the public release.
- The assortment reworks heritage staples with Liang’s bow-forward aesthetic, anchored by denim and statement outerwear like a vegan fur crop denim jacket ($128), a reversible vegan leather sherpa jacket ($268), and a bow-back trench ($228).
- Sizing spans women and kids with online-only baby and toddler matchbacks, marking Liang’s first release of children’s apparel.
- Marketing centers on “Sandy’s Dream Closet,” animated by Annie Choi and directed by Sophie Hur, which will run across Gap’s digital channels and in-store screens, with prices ranging from $15 to $268.