Overview
- The retailer will reopen at 30–31 Long Acre in Covent Garden on November 6, followed by Westfield London on December 4 and Wembley Park’s London Designer Outlet on December 12.
- The new locations will stock womenswear, menswear and childrenswear, with the flagship featuring heritage displays and core essentials such as denim, tees, hoodies and fleeces.
- Gap’s return marks its first standalone UK stores since it closed all 81 company-operated shops in the UK and Republic of Ireland in 2021.
- Gap continues to operate in the market through a joint venture with Next, which holds 51% to Gap’s 49% and runs ecommerce via Total Platform.
- The relaunch aligns with a broader brand refresh that includes a recent campaign featuring Gwyneth Paltrow and Apple Martin.