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Gap and Complex Launch KATSEYE Member-Designed Hoodies Exclusively on Complex

The timed drop underscores Gap’s push into artist-led capsules.

Overview

  • The capsule, which went live Tuesday at 9 a.m. PT / 12 p.m. ET on the Complex app and site, offers six hoodies priced at $100 in sizes XXS through XXL.
  • Each piece reimagines Gap’s Arch Logo Hoodie with a member’s own design and heritage cues, including sleeve flags tied to their backgrounds.
  • Designs range from Daniela’s camo-and-cheetah cropped pullover to Yoonchae’s leopard logo zip hoodie with her original back graphic.
  • The release coincides with KATSEYE’s first Coachella performance to tap festival buzz and spotlight the group’s global profile.
  • Gap and KATSEYE cast the project as creative self-expression, building on a prior sold-out hoodie and the viral Better in Denim campaign.