Galaxy S26 Ultra Prices Drop in India

Samsung cut its listed prices, producing record-low effective costs when combined with Flipkart coupons and Axis or SBI card cashbacks.

Overview

Samsung updated its India online store and lowered list prices for two 12GB variants to Rs. 1,24,999 for 256GB and Rs. 1,44,999 for 512GB.
Flipkart shows the 256GB model at Rs. 1,24,999 and is offering a Rs. 15,000 discount coupon plus Rs. 4,000 card cashback for eligible Axis and SBI Flipkart credit card holders.
Outlets report different effective-price totals because they apply the coupon and the card cashback in different ways, with published figures ranging from about Rs. 1,05,566 to Rs. 1,20,999.
Flipkart has labeled the listing a limited-time 'Wow Deal' but has not given an end date, and the final price depends on coupon eligibility and card-specific terms.
The cut follows months of broader Galaxy pricing moves in India and could make Samsung's flagship notably more attractive to buyers during current retail promotions.