Overview
- Reports say Samsung has not finalized Galaxy S26 pricing and is evaluating increases due to higher component and marketing costs, with DRAM cited as a key pressure point.
- Supplier negotiations and a regional dual‑chip strategy are reportedly on the table for cost control, with Snapdragon 8 Elite Gen 5 tipped for the Ultra and Exynos 2600 or Snapdragon variants expected for the S26 and S26+.
- Fresh real‑life images and a short video from OnLeaks show the S26 and S26 Ultra, revealing the Ultra’s docked S Pen and a redesigned, raised camera island.
- Ice Universe claims the Ultra will use enhanced lens coatings to reduce flare and avoid yellow skin tones, suggesting modest camera refinements rather than wholesale changes.
- The lineup is widely expected to launch in February 2026, with a rumored Feb 25 Unpacked event and an unconfirmed India starting price near Rs 1,34,999 for the Ultra.