Overview
- Billy McFarland confirmed on July 7 that a seven-figure deal for the complete Fyre Festival brand and IP collapsed that morning.
- The brand’s trademarks and digital assets are once again open for purchase or licensing through fyre.mx or an eBay auction.
- Shawn Rech’s FYRE Music Streaming project, set to launch in November, now needs a new name after losing rights in the aborted deal.
- A proposed hotel experience in Honduras is still under consideration despite the indefinite postponement of Fyre Festival 2.
- Earlier this spring, Mexican authorities refused permits for the festival sequel, blocking any immediate live-event plans.