Overview
- The Instax mini Evo Cinema is now official globally and becomes Fujifilm’s most expensive instant model, with preorders live at B&H Photo and London Camera Exchange.
- It records clips up to 15 seconds and lets users print Instax frames that include a QR code linking to the hosted video for playback on a phone.
- A new Gen/Eras Dial applies decade-specific looks from the 1930s through the 2020s, expanding the camera’s tactile, in-camera creative controls.
- The design echoes the 1965 Fujica Single-8 and adds practical features such as a 1.54-inch LCD, selfie mirror, self-timer, and face-recognition autofocus.
- Fujifilm positions the release to tap surging nostalgia interest that has buoyed its imaging business, which reported a 15.6% year-over-year revenue increase.