Overview
- Fuji Television announced a new set of guiding questions and directives that it describes as an internal corporate philosophy.
- The company said the philosophy does not replace its long-used external slogan in Japanese, “楽しくなければテレビじゃない.”
- The published language asks what purpose “fun” serves, warns against mistaking what fun means, and urges spreading one person’s passion to the wider world.
- President Kenji Shimizu told reporters that checking whether the value they provide truly benefits society is the path to the company’s revival.
- The announcement shared the intent and wording of the pledge but did not outline implementation steps or timelines.