Overview

• Jury selection and opening proceedings began in U.S. federal court in Seattle under Judge John Chun, with a trial expected to run about four weeks.
• Regulators allege Amazon steered customers into Prime during checkout through manipulative design and hid price and auto‑renewal details in small print.
• The complaint says Amazon made cancellation onerous through a multi‑page flow nicknamed “Iliade,” described as four pages, six clicks and 15 options.
• Court filings cite internal records indicating Amazon knew of widespread unsolicited Prime enrollments and resisted changes that could reduce them.
• The FTC seeks sanctions, consumer restitution and injunctions under ROSCA, while Amazon argues the rules are ambiguous, processes have been improved and some claims are outdated; Prime revenue was cited at about $25 billion annually.