Overview

• The FTC has issued a civil investigative demand to Media Matters, requesting documents on its communications with other media watchdog groups, including the Global Alliance for Responsible Media.
• The investigation escalates scrutiny into allegations that Media Matters and allied organizations coordinated advertiser boycotts targeting X, formerly known as Twitter.
• FTC Chairman Andrew Ferguson emphasized the need to address unlawful collusion and advertiser boycotts that could harm competition among platforms.
• X and Media Matters are engaged in ongoing federal lawsuits, with X accusing Media Matters of defamation and Media Matters countering with claims of abusive litigation.
• Advertising spending on X is projected to rise in 2025 for the first time since Musk's acquisition, though it remains below pre-2022 levels.