Overview
- The Senate adopted the bill on June 10 and sent it to a joint parliamentary committee to reconcile it with the National Assembly’s version
- The law establishes an eco-contribution under a bonus-malus system requiring platforms to pay at least €5 per item in 2025 and €10 by 2030 based on product durability
- It bans all advertising for ultra fast fashion and obliges platforms and influencers to display environmental impact information under threat of fines up to €100,000
- A new levy of €2–€4 on small parcels from non-EU sellers targets rapid-delivery imports by companies like Shein and Temu
- Shein has condemned the measure as unfair to consumers, while the ecological transition minister called it a model for future EU-wide regulation