Freely Streaming Service Set to Revolutionize UK TV in Q2 2024

The new service, backed by major UK broadcasters, will offer seamless live and on-demand TV over broadband for free.

Freely, a collaborative effort by the BBC, ITV, Channel 4, and Channel 5, aims to future-proof live TV by offering it alongside on-demand content over broadband.
Set to launch in the second quarter of 2024, Freely will be available on smart TVs and feature a user-friendly interface with innovative features like the MiniGuide.
The service has secured partnerships with TV manufacturers such as Vestel and Hisense, ensuring wide availability across various brands.
Freely will include content from UKTV's portfolio of free channels, including Dave, Drama, Yesterday, and W, expanding its range of offerings.
Research indicates that over half of UK homes are expected to watch TV exclusively over broadband by 2030, highlighting the timely relevance of Freely's launch.