Free Our Feeds Launches Effort to Decentralize Social Media Infrastructure

The campaign aims to raise $30 million to support open-source protocols and reduce reliance on platforms controlled by billionaires.

Free Our Feeds, a collective of technologists and activists, plans to establish a public interest foundation to expand the use of the AT Protocol, which powers decentralized social media apps like Bluesky.
The group has an initial crowdfunding goal of $4 million to build critical infrastructure, including a second Relay, to ensure the ecosystem remains independent and resilient.
The campaign is endorsed by prominent figures including actor Mark Ruffalo, Wikipedia founder Jimmy Wales, and author Shoshana Zuboff, with oversight from Mozilla Foundation executives and other public interest leaders.
Organizers emphasize the need for alternatives to centralized platforms like Elon Musk's X and Mark Zuckerberg's Meta, citing concerns over corporate control and weakened content moderation policies.
The foundation aims to support developers, create new applications, and ensure continuity of decentralized networks, with plans to launch by the end of 2025.