Overview
- Ibai Llanos, who organized the online breakfast tournament, tasted pan con chicharrón for the first time, called it a perfect “10 de 10,” and said he intends to travel to Peru.
- The final drew massive participation, with organizers reporting about 12.8 million votes for Peru versus 12.6 million for Venezuela’s arepa reina pepiada.
- CERTUS announced free in-person workshops on Sept. 23 (San Juan de Lurigancho) and Sept. 25 (Lima Norte), both at 6:30 p.m., for people looking to start or scale breakfast businesses.
- The curriculum covers business structuring, steps to formalize operations, and detailed price analysis, with a target of training more than 400 attendees.
- Peruvian companies responded to the win by preparing thousands of sandwiches for celebrations, and media coverage is spotlighting other traditional breakfasts such as butifarra, pan con pejerrey, quinua drinks, and the desayuno huachano.