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Frank Buschmann Hands Instagram to Management and Steps Back From Personal Posting

Social-media harm to Buschmann's wellbeing prompted his management to take over the profile so fans can still receive updates.

Overview

  • Frank Buschmann confirmed on Monday that he will no longer personally run his Instagram account and will stop posting directly to the channel.
  • He said the decision followed roughly six weeks of consideration during which he weighed deleting the profile or handing it to a charity.
  • The account, which has about 226,000 followers, will remain active and be operated by his long-standing management agency Sportsfreude to publish news and potential collaborations.
  • Buschmann cited the negative tone and personal toll of social-media interactions as the primary reason for stepping away from direct engagement.
  • The move preserves a public feed about his work as a Bundesliga and NBA commentator and RTL contributor while removing his day-to-day exposure to online comments.