Overview
- Most departments start on 7 January at 8:00 and run through 3 February, with the timetable applying equally online.
- Border exceptions apply in Meurthe‑et‑Moselle, Meuse, Moselle and Vosges, where sales run 2–29 January; overseas calendars vary by territory, including Guadeloupe (3–30 January), Saint‑Pierre‑et‑Miquelon (21 January–17 February), Saint‑Barthélemy and Saint‑Martin (2–29 May) and La Réunion (5 September–2 October).
- Goods must have been offered and paid for at least a month before the sales, restocking is banned, and sale labels must show the original price and the reduction.
- Discounts do not limit legal guarantees, so defective or non‑conforming items retain the usual refund, repair or replacement rights.
- Industry sources expect strong day‑one promotions after a weak December and heavy stock; Météo‑France warns of snow and ice in 38 departments, which could curb store traffic.